Background

I specialize in translating the brand DNA of direct-to-consumer companies into initiatives that drive profitability and build community.

Most recently, I launched Santo, a direct-to-consumer art gallery that creates and releases exclusive fine art print series. Self-funded with only me and my co-founder behind the business, Santo’s first quarter surpassed $400k in revenue with collectors in 25 countries.

By pairing my eCommerce management experience with my UX/UI design capabilities, I’ve managed full-stack development teams to bring digital growth initiatives to life for brands like Curateur, Left On Friday, and Le Marké.

Over the years, I’ve developed a multi-hyphenate skillset that allows me to effectively take data-driven ideas from conception to execution.

MY SPECIALITIES

eCommerce Strategy

Website optimization
DTC marketing
Data & Analytics
Market Research
External Partner & Vendor Management
3rd Party Logistics

Digital Design

Visual Identity
Brand Positioning
Wireframing & Prototyping
UX/UI Design
Campaign Creation

Product Management

Digital Product Development
Redesigns & Migrations
3rd Party Integrations
Roadmapping & Prioritization
Site Auditing & Testing
Customer Journey Mapping

CLIENTS & BRANDS

I’ve been able to work with some amazing partners and brands, including:

In 2020, I founded Santo, a direct-to-consumer modern art brand that creates and launches exclusive fine art print series. Just a few months after launching, Santo had collectors in over 25 countries and an official collaboration with Mercedes-Benz.

SEE HOW I DID IT!

FEATURED WORK

SANTO GALLERY

Founding An Art Brand For Today's Culture

Strategy, Positioning, Identity, UX/UI Design, Full Stack Development

VIEW CASE STUDY

HUFFMAN CREATIVE

A bold new look and online destination for the production company behind iconic music videos

Strategy, Positioning, Identity, UX/UI Design, Full Stack Development

VIEW CASE STUDY

LEFT ON FRIDAY

A new and effective shopping experience for the cult-favorite swimwear brand

eCommerce Strategy, UX/UI Design, Full Stack Development

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LE MARKE

Designing an online subscription for the sustainable kitchen favorite

eCommerce Strategy, UX/UI Design, Shopify Plus

VIEW CASE STUDY

TESTIMONIALS

"A pleasure to work with Rosi. She is a calm mastermind in her field and truly gets to know you and your brand on a personal level too, which is an unexpected bonus."

Karen Mordechai - Founder, Le Marké
"I have had the pleasure of working with Rosi, and I can confidently say she is exceptional. Her unique blend of strategic thinking and creativity, coupled with her extraordinary ability to prioritize and define exactly what matters most for business owners, makes her an invaluable partner. She excels at collaborating with both internal and external teams to bring elegant e-commerce solutions to life."

Yana Moser - VP of Digital Strategy, CURATEUR by Rachel Zoe
"I have had the opportunity to work with Rosi for over three years and could not recommend her more highly. She is incredibly personable and always approaches every obstacle with a smile. You will not find a more collaborative and enjoyable person to work with in her industry!"

Ryan Huffman - Founder, Huffman Creative
“Rosi is professional, detail oriented and talented. She’s an out of the box thinker, but also business and goal oriented, making you feel at ease in knowing that she has your best interests in mind. It’s difficult to find someone who is creative but also business oriented — enter, Rosi. I couldn’t recommend her enough!”

Gabriella Cummings - Brand Director, Left On Friday
"Working with Rosi over the years has always been an amazing experience. She brings true expertise to every project, translating our vision into initiatives that elevate our brand entirely. She’s truly a gem in her field!"

Karam Gill - Co-Founder, MGX Creative

MY SPECIALITIES

eCommerce Strategy

Digital Design

Product Management

CLIENTS & BRANDS

FEATURED WORK

SANTO GALLERY

HUFFMAN CREATIVE

LEFT ON FRIDAY

LE MARKE

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